The foundation of Google Maps visibility for service businesses near you — and the key to appearing when customers search "near me" across Tunbridge Wells and Kent.
Most businesses have their Google Business Profile set up incorrectly or incompletely. Every gap is a missed ranking signal — and fixing those gaps is the fastest route to the Top 3.
The Audit
Your Google Business Profile is the single most important local ranking asset you have — and most businesses have theirs set up incorrectly or incompletely.
We conduct a full audit of your profile against the ranking signals Google uses for local search. Then we fix every gap.
The audit also checks for duplicate listings, suspended profiles and suspended edits — all of which can silently suppress your rankings without you ever knowing.
What We Optimise
These are the GBP signals that have the greatest impact on Map Pack position. Every one of them is fixable.
Your primary category is the most influential signal for what searches your business appears in. We research the exact categories that will move the needle for your industry and location — and add the correct secondary categories to broaden your coverage without diluting your primary signal.
Google uses your listed services to match your profile to relevant searches. Most profiles list only a handful of services, or none at all. We build out your full service library with accurate descriptions, correct pricing where appropriate, and keyword-relevant copy.
Profiles with regular, high-quality photos receive significantly more views than those with none or a single logo image. We provide a photo strategy for your profile and upload an initial set — including exterior, interior, team and service images — formatted correctly for Google.
Google Business Profile posts are one of the clearest signals that your business is active. Profiles that are updated and engage with their profile consistently outperform those that do not. We publish monthly GBP posts on your behalf — written to attract your ideal clients and timed for maximum visibility.
The Q&A section is almost universally ignored by business owners — and yet it is an additional relevance signal that Google indexes. We populate your Q&A with the questions your customers actually ask, with keyword-relevant answers that reinforce your ranking signals.
Reviews are a core prominence signal — and one of the key Google Maps ranking factors. We analyse your review velocity against competitors and set up a review request system that generates a consistent flow of genuine reviews from happy customers — without violating Google's policies.
Monthly GBP Posts
Google Business Profile posts are one of the clearest signals that your business is active. Profiles that update their services and engage with their profile consistently outperform those that do not.
We publish monthly GBP posts on your behalf — formatted correctly for local search, written to attract your ideal clients, and timed to maximise visibility.
Reviews
Reviews are one of the signals Google uses to determine prominence — one of the core Google Maps ranking signals. You do not need hundreds of reviews to rank in the Map Pack, but you do need a consistent flow of recent ones.
A business with 15 reviews and three new ones per month will often outrank a business with 80 reviews and none in the past six months. Review velocity matters as much as volume.
We set up a review request system that generates a consistent flow of genuine reviews from your customers — using the right timing, the right message and the right channel to maximise response rates.
Check Your Review Profile →Get a Free Google Business
Profile Audit
We will review your GBP against every ranking signal and show you exactly what needs fixing — at no cost and with no commitment to continue.